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Big Shot 37 set to touch down at Buffalo Bills Highmark Stadium

For the next Big Shot, RIT Tigers will temporarily trade their orange and black for red, white, and blue.

On Saturday, Oct. 11, the Big Shot will return for its 37th event to illuminate the Buffalo Bills Highmark Stadium. RIT and the Bills invite the community to shine a light on the interior of the stadium to document the iconic location before it closes, making way for a new stadium set to open in 2026.

The event is free, family-friendly, and open to the public, but registration is required to participate. Volunteers are asked to arrive between 6:30 and 7 p.m. to get into position for the event. The registration link will be available in the coming weeks on the RIT Big Shot website.

“This Big Shot will be an important event for Western New York as the Buffalo Bills are entering their final season in Highmark Stadium. It will commemorate the history of the stadium for many Bills fans and the public, while providing RIT with an opportunity to showcase both our creative and technological sides,” said Eric Kunsman, co-coordinator of the Big Shot and assistant professor for RIT’s National Technical Institute for the Deaf (NTID).

He added, “This may be many individuals’ last chance to visit the stadium while helping us illuminate a piece of Western New York history. We need 6,000 people to help us create a magical photograph of the stadium. Bring your friends and make a new memory at Highmark Stadium before the lights go out for good.”

RIT Big Shot, described as “painting with light,” engages student and community volunteers by asking them to use individual flashlights and light sources to illuminate a structure or location with light while the RIT Big Shot camera team captures an extended exposure image. It’s an annual, signature event for RIT’s College of Art and Design and NTID, and is led by the School of Photographic Arts and Sciences, which is nationally recognized for its degree programs. This will be the 37th RIT Big Shot event since the project began in 1987.

Kunsman and co-coordinator Dan Hughes, lecturer in RIT’s School of Photographic Arts and Sciences, shared that the Big Shot photo taken this October will eventually hang in the new Highmark Stadium to help commemorate the field that has been home to the Bills since 1973. The stadium exhibition is made possible through a collaboration with CEPA Gallery, a contemporary photography and visual arts center in Buffalo.

Hughes said he looks forward to celebrating the team and its vibrant, far-reaching community of fans through photography.

“Nurturing our photography community has always been our purpose. It was the reason Big Shot began decades ago,” said Hughes. “Whether attendees are passionate about the Buffalo Bills or photography—or if you love both, like me—the shared excitement when the sun goes down and we paint the stadium with light is what will make this moment memorable.”

This year’s Big Shot is made possible by partnering with the Buffalo Bills and CEPA Gallery. The event is sponsored by the School of Photographic Arts and Sciences, NTID’s Department of Visual Communication Studies, and Nikon.

Further details and a registration link will be shared in the coming weeks. For more information and updates, go to the Big Shot website or the Big Shot Facebook page.

About RIT Big Shot

RIT’s School of Photographic Arts and Sciences started its Big Shot project in 1987 as a way to teach photography students about light and exposure. The event traveled to several national landmarks and twice crossed the Atlantic Ocean. Through their viewfinders, RIT Big Shot photographers have captured landmarks in the United States, such as Kodak Tower in Rochester; Churchill Downs in Louisville, Ky.; the Alamo in San Antonio; and the Smithsonian National Museum of the American Indian in Washington, D.C. Internationally, the RIT team has captured Pile Gate in Dubrovnik, Croatia, and the Royal Palace in Stockholm, Sweden.

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